The LIVERUR project identifies Living Labs as innovative business models that are currently being developed in rural areas, and will conduct socio-economic analyzes to identify, describe and compare the differences between the new approach of Living Lab and more entrepreneurial traditional approaches (mass production, development of prices, optimizing cost structures with companies, rationalization).
RAIN (RegionAl cIrcular liviNg lab business model concept) is a new business model concept, designed specifically for the rural context and taking into account regional characteristics. RAIN is comprehensive as it combines theories on Living Labs, Circular Economy and other concepts.
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LIVERUR aims to expand an extremely innovative business model called Living Labs among rural regions. Living laboratories are ecosystems of open innovation, centered on the user, which often operate in a territorial context, integrating concurrent research and innovation processes within a public-private partnership.
The Liverur project involves more than 20 European partners from peripheral areas in which the development of the rural economy is vital for their survival. Although Liverur is focused on Europe, one of the partners is located in Tunisia, which provides a greater internationalization to the project.