Given that empirically substantiated studies are still lacking, LIVERUR’s short-term objective is to improve knowledge of business models that grow in rural areas, including the understanding of their potential. In the long term, the project will increase the potential for rural economic diversification.
LIVERUR aims to expand an extremely innovative business model called Living Labs among rural regions. Living laboratories are ecosystems of open innovation, centered on the user, which often operate in a territorial context, integrating concurrent research and innovation processes within a public-private partnership.
The LIVERUR project involves more than 20 European partners from peripheral areas in which the development of the rural economy is vital for their survival. Although LIVERUR is focused on Europe, one of the partners is located in Tunisia, which provides a greater internationalization to the project.